Tuesday, 7 September 2010

WEBSITE - New Telegraph Fashion Site

If you're a regular over at the Telegraph website and you're a fan of fashion you'll probably already have noticed the new-look fashion area of the site, Telegraph.co.uk/fashion

I popped along to the launch event last night at One Marylebone and we were shown the site on huge screens in all its glory. Expect the Telegraph’s world-class fashion and beauty content and hottest fashion stories from the high street to couture. Award-winning Telegraph experts including Hilary Alexander, Kate Shapland and Justine Picardie will also be on hand to give sartorial advice, recommend products and inspire us all with the latest trends.

But beware your bank balance ladies, the site makes it even easier to directly purchase items you see on the site with simple ‘buy’ and ‘love’ buttons in the I-spied section where editors pick out key products for the rest of us to lust after.

The new site also includes exclusive video, beautiful galleries, fashion news and features and all the latest catwalk action, plus an inspiring ‘Trend-Watch’ weekly newsletter... which I am just about to sign up to.

Belinda White, Online Editor of TMG’s new Fashion website, said: “Stunning imagery forms an integral part of the Fashion site. We can show our customers the best fashion and beauty from the season in a luxurious environment, as well as giving them all of our insights and tips about what to buy.  Our highly innovative new carousel browser also showcases the fantastic breadth of our content.”

Hilary Alexander, Michele Lavery and Anna Murphy have been closely involved in bringing the new website to life with improved content and a renewed glossiness.

Explore Telegraph Fashion now and don't forget to check out the current Net-A-Porter contest which ends on Friday.
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