Tuesday, 27 July 2010

HAIR - Cat Deeley for Pantene Pro V

Pantene Pro-V have announced that Cat Deeley is the new face of the brand. Cat will kick things off as the face and hair of the new Aqua Light Make a Swisssh campaign launching on the 1st August. Over the next 6 months Cat will be calling on British women to swish their hair to celebrate how great it can look.

This all leads up to a world record breaking swish in December at the Clothes Show Live in Birmingham where Cat was discovered.

DALLAS, TEXAS - MARCH 11: Fox's 'So You Think You Can Dance' host Cat Deeley during Day 2 of the Season 7 Auditions March 11, 2010 in Dallas, Texas.  (Photo by Tom Pennington/Getty Images)

“Has your hair ever felt so good you can’t help but swish it? - you know  that elusive ‘swish’, when hair moves perfectly. It’s that beautiful, healthy looking, enviable hair that we all want – that’s what you get with new Pantene Pro-V Aqua Light.” Cat Deeley

Funnily enough I've got that swishable feeling right now. I went yesterday to the Lisa Shepherd salon on Mortimer Street for a bit of a trim. This mane has been tough to manage for the last couple of weeks but now it's all glossy and gorgeous again. While I was there they were filming for a channel 5 news piece. I just prayed I wouldn't get on camera and enjoyed the massaging chairs and head massage.

What makes your hair feel swishable?
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