Wednesday, 9 June 2010

COMPETITION - The Miele Fashion Prize

Miele make home appliances so they might not be your first thought for a link up with fashion designers but as part of their work to promote their amazing washing machines, that's exactly the link up they have.

Miele host a fashion prize contest where one lucky winner will be awarded £1000 worth of Miele appliances and will have their dress made for them by Jasper Garvida to be displayed in his latest collection. Last year, Nathan Jones was the winner with a dress featuring a honeycomb design as inspired by the machine’s honeycomb drum, shown below...

To enter this year's contest, you have to design a dress which reflects one of the special fashion care programs on Miele’s laundry machines just like Nathan's honeycomb idea. Find out more about wash cycles here.

You don't need to be a fashion designer to take part, just grab a pen and paper and put your creativity to work. Who knows, you just might have what it takes to win.

Click here to enter the Miele Fashion Prize

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