Sunday, 14 March 2010

INTERVIEW - Lizze & Beth of Kindred Sole

Lizze and Beth run shoe boutique Kindred Sole which specialises in showcasing the best of up and coming designers as well as established brands that are not readily available. The debut collection, 'Polite Eccentrics', is intended to appeal to both sides of the female psyche, the conservative and the statement-making. Each pair of shoes is hand-picked for the collection which also includes limited edition and handmade shoes. A great bonus is that they offer Free UK Next day delivery. Yes please!

Get 15% off at Kindred Sole (excludes Vintage Sole and gift vouchers). Enter code 'PA15' until 12 April.

In addition to the main collection Kindred Sole has recently launched a Vintage collection, 'Vintage Sole', and is soon to introduce a Vintage Bridal Collection. I wanted to know a bit more about them so fired some questions over...

Tell us a bit about yourselves?
Liz and I are self confessed footwear fanatics, we met whilst studying a fashion retail buying degree at De Montfort University in Leicester. I'm 22 and Liz is 21, we have a love for Paris and are city girls at heart, we like our dresses and are girly girls and there's nothing more we like to do than talk shoes and find the perfect heels.

Why did you decide to start your own online shoe boutique?
We were both bored of the High Street and what they were offering, everyone was offering the same styles, colours and designs and we didn't want to look like everyone else. Both of us wanted to work for ourselves and create a shoe community for fashion savvy woman who like to be unique and step out in style.

If you had to wear just one fashion designers clothes for life, who would it be?
Lizze: Chanel Beth: Vivienne Westwood

What has been your biggest ever bargain?
Beth: a vintage pair of cowboy boots from a boutique in Amsterdam. Lizze: a ruby broach from Prague.

What has been your biggest ever splurge?
Lizze: A burberry handbag that I've used once. Beth: a handmade silver cuff.

What is your beauty routine?
Both: Cleanse, tone and moisturise every night never go to bed with make-up on and a facial when time permits!

What do you collect?
Beth: Shoes and jewellery Lizze: I'm no hoarder

Which celebrity would you love to dress and why?
Lizze: Britney Spears - I love a challenge and she needs help! Beth: Kristen Stewart - she's crying out to become a girly girl

Which Celebrity do you think has the best style?
Lizze: Danni Minogue Beth: Sarah Jessica Parker - and I'm super excited about SATC 2!!

What is your favourite trend of the moment?
Beth: Floral - its always in fashion!! Lizze: Pastel.

How do you turn around a bad hair day?
Beth: Firstly I panic then get control with hairspray Lizze: I get the curlers out and tell my hair who's boss!

What would you wear on a first date?
Lizze: I've been with my boyfriend for years first dates seem a long time ago. But any dress should consist of a dress and high heels! Beth: A dress, something that reflects my personality but not too much of it!

I love that the site has a personal touch to it with the girls choosing a shoe of the week and writing a blog. Personality is becoming so much more important now when buying, oh and the shoes are fabulous too. I suggest you take a look at the vintage offering and I'm also loving the United Nude brand.

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